"The Experience Architect"

1. I think the most important point about this reading is the whole idea of the experience architect- this was a totally new concept for me. The experience architect is someone who designs and crafts an exciting experience for a customer. They push the limits of ordinary and expand ideas and norms to create an organized yet remarkable customer experience.
2. Both the design of consumer products and the design of experiences are focused on financial success for the business involved. They are both about innovation and pushing the boundaries of design, but experience design is formed around the customer's journey and actual interaction and experience with a product or service, instead of product design that is based solely on object interaction.
3. I would plan to have a end of quarter seminar scavenger hunt here at K. Each seminar would work as a team to follow clues around K to try to reach the end, where the winning team would win a prize.